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Unleashing Innovation: How Whirlpool Transformed an Industry

Nancy Tennant Snyder, Deborah L. Duarte




[PDF.kd65] Unleashing Innovation: How Whirlpool Transformed an Industry

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 | #782951 in eBooks |  2009-04-28 |  2009-04-28 | File type: PDF

||1 of 1 people found the following review helpful.| Hooray For A Well-Written Transformational Change Success Story|By Bill Wiersma|This book is rock-solid. I don't work in the 'innovation space' per se, but found the book particularly helpful in thinking about transformational change. For those thinking about initiating a massive change effort, this book is a must read. It will give you a reality check as to what it really tak|From the Inside Flap||Unleashing Innovation |In 1999, Whirlpool was undergoing a company-wide reorganization to meet the demands of the post-globalization marketplace. To succeed in executing their transformative Brand-Focused Value-Creation strategy, Whirlpool

In publications such as BusinessWeek and Fast Company, the media have celebrated Whirlpool's transformation into a leading-edge innovator and Nancy Tennant Snyder's role as chief innovation officer. Ten years after this remarkable transformation, Unleashing Innovation tells the inside story of one of the most successful innovation turnarounds in American history. Nancy Tennant Snyder and coauthor Deborah L. Duarte reveal how Whirlpool undertook one o...

You easily download any file type for your device.Unleashing Innovation: How Whirlpool Transformed an Industry   |  Nancy Tennant Snyder, Deborah L. Duarte. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.

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