[PDF.02pw] To the Desert and Back: The Story of One of the Most Dramatic Business Transformations on Record

To the Desert and Back: The Story of One of the Most Dramatic Business Transformations on Record

[PDF.yi40] To the Desert and Back: The Story of One of the Most Dramatic Business Transformations on Record

To the Desert and  Philip H. Mirvis, Karen Ayas, George Roth epub
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 | #1252025 in eBooks |  2007-08-13 |  2007-08-13 | File type: PDF

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||0 of 0 people found the following review helpful.| Engrossing and compelling case study of corporate change|By David Winkelman|Valuable real-world reference points, stories, perspective for anyone in the field of business or personal transformation. Engrossing blow-by-blow detailed story-telling which makes often abstract concepts come to life.|1 of 2 people found the following review helpful.| great| |"...the book gives a hilarious insight what happens in practice when insane management theorists infect..." (Business Plus, September 2003)|From the Inside Flap|Dove, Lipton, Knorr, Ben & Jerry's, and Slim*Fast are

Dove, Lipton, Knorr, Ben & Jerry's, and Slim*Fast are a few of the brands that are part of the $66 billion global empire known as Unilever. When the story opens, one of its divisions is in deep trouble— declining volume, eroding margins, critical quality problems— and is close to being sold off. Then Tex Gunning, its visionary new division chairman, takes the stage, an expanding circle of young leaders takes charge, and once-skeptical workers embrace a challe...

You easily download any file type for your device.To the Desert and Back: The Story of One of the Most Dramatic Business Transformations on Record   |  Philip H. Mirvis, Karen Ayas, George Roth. A good, fresh read, highly recommended.

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