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The King of Madison Avenue: David Ogilvy and the Making of Modern Advertising

Kenneth Roman




[PDF.re99] The King of Madison Avenue: David Ogilvy and the Making of Modern Advertising

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 | #637139 in eBooks |  2010-06-08 |  2010-06-08 | File type: PDF

||1 of 1 people found the following review helpful.| Compelling insights into the influence and character of the most influential figure in advertising ever|By J. Garrity|Ken Roman has put incredible energy and valuable insights into the life, character and influence of David Ogilvy. I personally had the good fortune of having been in the audience at the 1991 ANA Annual Conference where Mr. Ogilvy was the keynote speaker. It wa|From Publishers Weekly|Starred . Roman, former chairman and CEO of Ogilvy & Mather, paints a fascinating portrait of one of advertising's most eccentric—and beloved—characters. Born in a small English town in 1911, David Ogilvy was an indifferent st

From the former CEO of Ogilvy & Mather, the first biography of advertising maverick David Ogilvy

Famous for his colorful personality and formidable intellect, David Ogilvy left an indelible mark on the advertising world, transforming it into a dynamic industry full of passionate, creative individuals. This first-ever biography traces Ogilvy's remarkable life, from his short-lived college education and undercover work during World War II to his many succes...

You can specify the type of files you want, for your device.The King of Madison Avenue: David Ogilvy and the Making of Modern Advertising   |  Kenneth Roman. Just read it with an open mind because none of us really know.

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