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Revenue Management: A Path to Increased Profits, Second Edition

Ronald Huefner




[PDF.pl11] Revenue Management: A Path to Increased Profits, Second Edition

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 | #1366466 in eBooks |  2015-05-28 |  2015-05-28 | File type: PDF

||About the Author|Professor Emeritus; State University of New York at Buffalo

This book describes the emerging field of revenue management and its applications across a broad spectrum of business activity. It recounts the history and development of revenue management and addresses the analytical tools needed to integrate revenue management into management generally and financial and accounting practice in particular. Revenue Management discusses and assesses various pricing practices and other revenue management techniques. It gives particular ...

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