[PDF.54km] Beauty Imagined: A History of the Global Beauty Industry

Beauty Imagined: A History of the Global Beauty Industry

[PDF.io24] Beauty Imagined: A History of the Global Beauty Industry

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 | #947308 in eBooks |  2010-02-25 |  2010-02-25 | File type: PDF

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||1 of 1 people found the following review helpful.| Business more than beauty|By Kindle fan|This is a thoroughly researched, very detailed book on the history of the beauty business - since beauty products started to be produced at an industrial scale. However, there is too much discussion of the business side - and not enough on the marketing aspect, which would have interested me more. A good editor would have been useful - t| ||"There are plenty of lessons for entrepreneurs and industry executives"--Womens Wear Daily||"Geoffrey Jones intimates in the title of his detailed economic history of the beauty business, Beauty Imagined, that [beauty] is created by the coll

The global beauty business permeates our lives, influencing how we perceive ourselves and what it is to be beautiful. The brands and firms which have shaped this industry, such as Avon, Coty, Estée Lauder, L'Oréal, and Shiseido, have imagined beauty for us.

This book provides the first authoritative history of the global beauty industry from its emergence in the nineteenth century to the present day, exploring how today's global giants grew. It s...

You easily download any file type for your device.Beauty Imagined: A History of the Global Beauty Industry   |  Geoffrey Jones. A good, fresh read, highly recommended.

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